I'm working on a new project for northwestern British Columbia and it's going to be a book about marketing in the rural area on social media, what the tricks are for streamlining success and what's important for small businesses to know about PR, liabilities and risks as well as some of the pitfalls that most businesses go through.
I did a bit of research and it seems that folks are pretty gung-ho to read a book or take a course but their level of involvement was pretty low. I have had 23 people give feedback about my request for information but none specified which they would prefer: a course, an eBook, an online thingy. Nothing. Just a bunch of likes.
Sometimes living int he northwest is frustrating! It's going in the book... don't worry.